The Expediency Of Culture

Author : George Yúdice
ISBN : 9780822385370
Genre : History
File Size : 73.81 MB
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The Expediency of Culture is a pioneering theorization of the changing role of culture in an increasingly globalized world. George Yúdice explores critically how groups ranging from indigenous activists to nation-states to nongovernmental organizations have all come to see culture as a valuable resource to be invested in, contested, and used for varied sociopolitical and economic ends. Through a dazzling series of illustrative studies, Yúdice challenges the Gramscian notion of cultural struggle for hegemony and instead develops an understanding of culture where cultural agency at every level is negotiated within globalized contexts dominated by the active management and administration of culture. He describes a world where “high” culture (such as the Guggenheim Museum in Bilbao, Spain) is a mode of urban development, rituals and everyday aesthetic practices are mobilized to promote tourism and the heritage industries, and mass culture industries comprise significant portions of a number of countries’ gross national products. Yúdice contends that a new international division of cultural labor has emerged, combining local difference with transnational administration and investment. This does not mean that today’s increasingly transnational culture—exemplified by the entertainment industries and the so-called global civil society of nongovernmental organizations—is necessarily homogenized. He demonstrates that national and regional differences are still functional, shaping the meaning of phenomena from pop songs to antiracist activism. Yúdice considers a range of sites where identity politics and cultural agency are negotiated in the face of powerful transnational forces. He analyzes appropriations of American funk music as well as a citizen action initiative in Rio de Janeiro to show how global notions such as cultural difference are deployed within specific social fields. He provides a political and cultural economy of a vast and increasingly influential art event— insite a triennial festival extending from San Diego to Tijuana. He also reflects on the city of Miami as one of a number of transnational “cultural corridors” and on the uses of culture in an unstable world where censorship and terrorist acts interrupt the usual channels of capitalist and artistic flows.
Category: History

To Defend The Revolution Is To Defend Culture

Author : Gordon-Nesbitt, Rebecca; Fornet, Jorge
ISBN : 9781629631301
Genre : History
File Size : 65.34 MB
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Based on a four-year research project, which included five months in Havana, this book documents the approaches to culture that evolved out of the 1959 Cuban Revolution. Deploying micro and macro perspectives, it introduces all the main protagonists to the debate and follows the polemical twists and turns that ensued in the volatile atmosphere of the 1960s and 1970s. The picture that emerges is of a struggle for cultural dominance between Soviet-derived approaches and a uniquely Cuban response to culture under socialism, based on the principles of Marxist humanism. Accordingly, this book aims to isolate the main tenets of Cuban cultural policy as they crystallized through an extensive process of trial and error. Primacy is given to emancipatory understandings of culture, and ample space is dedicated to discussions that remain hugely pertinent to those working in the cultural field, such as the relationship between art and ideology, engagement and autonomy, form and content.
Category: History

Democratizing Global Media

Author : Robert A. Hackett
ISBN : 9780742576728
Genre : Social Science
File Size : 63.20 MB
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Democratizing Global Media explores the complex relationship between globalizing media and the spread of democracy around the world. An international, interdisciplinary group of journalists and scholars discusses key_and often contentious_issues such as the power of media, the benefits of media globalization, and the political role of media. More than a critique, Democratizing Global Media offers positive alternatives, from peace journalism to popular movements toward democratizing media and public communication.
Category: Social Science

Encyclopedia Of Global Warming And Climate Change

Author : S. George Philander
ISBN : 9781452265889
Genre : Nature
File Size : 59.43 MB
Format : PDF
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2008 Best Reference, Library Journal "The impact of global warming is rapidly evolving. This valuable resource provides an excellent historical overview and framework of this topic and serves as a general resource for geography, oceanography, biology, climatology, history, and many other subjects. A useful reference for a wide audience of business professionals and government officials as well as for the general public; essential for both academic and public libraries." —Library Journal "This is a useful set because of the individual country entries as well as the general-audience language . . ." — Booklist (Starred Review) The Encyclopedia of Global Warming and Climate Change helps readers learn about the astonishingly intricate processes that make ours the only planet known to be habitable. These three volumes include more than 750 articles that explore major topics related to global warming and climate change—ranging geographically from the North Pole to the South Pole, and thematically from social effects to scientific causes. Key Features Contains a 4-color, 16-page insert that is a comprehensive introduction to the complexities of global warming Includes coverage of the science and history of climate change, the polarizing controversies over climate-change theories, the role of societies, the industrial and economic factors, and the sociological aspects of climate change Emphasizes the importance of the effects, responsibilities, and ethics of climate change Presents contributions from leading scholars and institutional experts in the geosciences Serves as a general resource for geography, oceanography, biology, climatology, history, and many other subjects The Encyclopedia of Global Warming and Climate Change provides a primarily nonscientific resource to understanding the complexities of climate change for academic and public libraries. READER'S GUIDE Atmospheric Sciences Climate climate and Society Climate Change, Effects Climate Feedbacks Climate Models Countries: Africa Countries: Americas Countries: Asia Countries: Europe Countries: Pacific Glaciology Government and International Agencies Institutions Studying Climate Change Oceanography Paleo-Climates People Programs And Conventions
Category: Nature

Museum Marketing

Author : Ruth Rentschler
ISBN : 9781136377426
Genre : Business & Economics
File Size : 28.54 MB
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Museums have moved from a product to a marketing focus within the last ten years. This has entailed a painful reorientation of approaches to understanding visitors as ‘customers’; new ways of fundraising and sponsorship as government funding decreases; and grappling with using the internet for marketing. This book brings the latest in marketing thinking to bear on the museum sector taking into account both the commercial issues and social mission it involves. Carefully structured to be highly accessible the book offers: * A contemporary and relevant and global approach to museum marketing written by authors in Britain, Australia, the United States, and Asia * An approach that reflects the particular challenges museums of varying sizes face when seeking to market an experience to a diverse set of stakeholders: audience; funders; sponsors and government. * A particular focus on museum marketing in the 'Information Age' * Major case studies at the beginning and end of each section of the book, and smaller case studies within chapters The hugely experienced author team, includes both leading academics and practitioners to ensure the book has broad appeal and is both relevant, innovative and progressive in approach. It will be essential reading for students in museum studies, non-profit marketing, and arts management and marketing. It will also be equally relevant for professionals working in and managing museums and galleries, heritage attractions and ministries of arts.
Category: Business & Economics

Fashion Talks

Author : Shira Tarrant
ISBN : 9781438443201
Genre : Design
File Size : 28.52 MB
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Essays on the politics of everyday style.
Category: Design

Now We Are Citizens

Author : Nancy Grey Postero
ISBN : 0804755205
Genre : Political Science
File Size : 48.51 MB
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The book traces current Indian activism in Bolivia, arguing that a new social formation is emerging to challenge racism and the harsh effects of the dominant neoliberal economic model.
Category: Political Science

Political Branding In Cities

Author : Eleonora Pasotti
ISBN : 9780521762052
Genre : Political Science
File Size : 85.1 MB
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Examines how cities suffering from poor government made a transition to brand politics to break a cycle of inertia.
Category: Political Science

Discipline And Indulgence

Author : Jeffrey Montez de Oca
ISBN : 9780813561288
Genre : Social Science
File Size : 23.56 MB
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The early Cold War (1947–1964) was a time of optimism in America. Flushed with confidence by the Second World War, many heralded the American Century and saw postwar affluence as proof that capitalism would solve want and poverty. Yet this period also filled people with anxiety. Beyond the specter of nuclear annihilation, the consumerism and affluence of capitalism’s success were seen as turning the sons of pioneers into couch potatoes. In Discipline and Indulgence, Jeffrey Montez de Oca demonstrates how popular culture, especially college football, addressed capitalism’s contradictions by integrating men into the economy of the Cold War as workers, warriors, and consumers. In the dawning television age, college football provided a ritual and spectacle of the American way of life that anyone could participate in from the comfort of his own home. College football formed an ethical space of patriotic pageantry where men could produce themselves as citizens of the Cold War state. Based on a theoretically sophisticated analysis of Cold War media, Discipline and Indulgence assesses the period’s institutional linkage of sport, higher education, media, and militarism and finds the connections of contemporary sport media to today’s War on Terror.
Category: Social Science

The Insubordination Of Signs

Author : Nelly Richard
ISBN : 0822333392
Genre : History
File Size : 35.64 MB
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DIVTheorizes the cultural reactions--particularly those within the world of the visual arts, literature, and social science--to the oppression of dictatorship./div
Category: History