AGE OF PROPAGANDA THE EVERYDAY USE AND ABUSE OF PERSUASION

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Age Of Propaganda

Author : Anthony R. Pratkanis
ISBN : 0805074031
Genre : Political Science
File Size : 51.93 MB
Format : PDF
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Examines the patterns, motives, and effects of mass persuasion, discussing the history of propaganda, how the message of propaganda is delivered, and counteracting the tactics of mass persuasion.
Category: Political Science

Age Of Propaganda

Author : Anthony Pratkanis
ISBN : 0716728613
Genre : Persuasion (Psychology)
File Size : 41.77 MB
Format : PDF, ePub, Mobi
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Designed for courses in communications, political science, marketing, advertising and media, this second edition of the text contains chapters on thr role of surveys and opinion polls in a democracy, and how the impact may be limited.
Category: Persuasion (Psychology)

Age Of Propaganda

Author : Anthony Pratkanis
ISBN : UOM:39015055797610
Genre : Political Science
File Size : 65.26 MB
Format : PDF, ePub, Mobi
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Shares findings from research on the effectiveness of various persuasive messages, provides an overview of what social psychologists and other investigators have learned about how people are persuaded, analyzes common propaganda tactics, and explains what people can do to limit the effects of propaganda in their lives.
Category: Political Science

The Science Of Social Influence

Author : Anthony R. Pratkanis
ISBN : 9781136737046
Genre : Psychology
File Size : 80.67 MB
Format : PDF, Mobi
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The contributions to this volume capture the thrill of current work on social influence, as well as providing a tutorial on the scientific and technical aspects of this research. The volume teaches the student to: Learn how to conduct lab, field and case research on social influence through example by leading researchers Find out about the latest discoveries including the status of research on social influence tactics, dissonance theory, conformity, and resistance to influence Discover how seemingly complex issues such as power, rumors, group and minority influence and norms can be investigated using the scientific method Apply knowledge to current influence campaigns to find out what works and what does not. The Science of Social Influence is the perfect core or complementary text for advanced undergraduate or graduate students in courses such as Attitudes and Attitude Change, Communications, Research Methods and, of course, Social Influence.
Category: Psychology

The Dynamics Of Persuasion

Author : Richard M. Perloff
ISBN : 9781317328889
Genre : Language Arts & Disciplines
File Size : 42.57 MB
Format : PDF, Docs
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The Dynamics of Persuasion has been a staple resource for teaching persuasion for nearly two decades. Author Richard M. Perloff speaks to students in a style that is engaging and informational, explaining key theories and research as well as providing timely and relevant examples. The companion website includes materials for both students and instructors, expanding the pedagogical utilities and facilitating adoptions. The sixth edition includes: updated theoretical and applied research in a variety of areas, including framing, inoculation, and self-affirmation; new studies of health campaigns; expanded coverage of social media marketing; enhanced discussion of the Elaboration Likelihood Model in light of continued research and new applications to everyday persuasion. The fundamentals of the book – emphasis on theory, clear-cut explanation of findings, in-depth discussion of persuasion processes and effects, and easy-to-follow real-world applications – continue in the sixth edition.
Category: Language Arts & Disciplines

Propaganda And The Ethics Of Persuasion Second Edition

Author : Randal Marlin
ISBN : 9781770484665
Genre : Philosophy
File Size : 60.65 MB
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This book develops a sophisticated account of propaganda and its intriguing history. It begins with a brief overview of Western propaganda, including Ancient Greek theories of rhetoric, and traces propaganda’s development through the Christian era, the rise of the nation-state, World War I, Nazism, Communism, and the present day. The core of the book examines the ethical implications of various forms of persuasion, not only hate propaganda but also insidious elements of more generally acceptable communication such as advertising, public relations, and government information, setting these in the context of freedom of expression. This new edition is updated throughout, and includes additional revelations about a key atrocity story of World War I.
Category: Philosophy

Not By Chance Alone

Author : Elliot Aronson
ISBN : 9781458732316
Genre :
File Size : 67.9 MB
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How does a boy from a financially and intellectually impoverished background grow up to become a Harvard researcher, win international acclaim for his groundbreaking work, and catch fire as a pioneering psychologist? As the only person in the history of the American Psychological Association to have won all three of its highest honors-for distinguished research, teaching, and writing- Elliot Aronson is living proof that humans are capable of capturing the power of the situation and conquering the prison of personality.A personal and compelling look into Aronson's profound contributions to the field of social psychology, Not by Chance Alone is a lifelong story of human potential and the power of social change.
Category:

Propaganda Techniques

Author : Henry T. Conserva
ISBN : 9781410704962
Genre : Psychology
File Size : 63.95 MB
Format : PDF, Kindle
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Propaganda Techniques is a book designed to illustrate several of the many ways politicians, advertising writers and countless promoters try to control our thoughts. The readers of this book will become more aware of the countless and subtle ways in which they are being manipulated every day. Although initially this book was intended for use by teachers and students, I soon realized it would be useful for people in many other fields. Journalists, business people, sales people, police, counselors, advertisers, politicians, medical personnel and lawyers are just a few of the groups that would find this book useful. General readers would also find it stimulating and provocative. The eighty-nine selected techniques explained in the book are divided into seven sections; Faulty Logic Diversion and Evasion Appealing to the Emotions Using Falsehoods and Trickery Playing on Human Behavioral Tendencies, Mental Capacities and Processes Speaking or Writing Styles Reason or Common Sense The exercises at the end of the book will help the reader gain practice in using the propaganda techniques. The first exercise is for simplification of a persuasive message. A complex message loses effectiveness because most people lack the stamina to wade through a great deal of information to get to the point. The exercise for simplification calls for writing a summary of the Declaration of Independence so that the document will be reduced to a few paragraphs while maintaining the perceived intent of the author. This work should be very useful to all those trying to develop critical thinking skills.
Category: Psychology

Science Of Coercion

Author : Christopher Simpson
ISBN : 9781497672703
Genre : Political Science
File Size : 89.26 MB
Format : PDF
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A provocative and eye-opening study of the essential role the US military and the Central Intelligence Agency played in the advancement of communication studies during the Cold War era, now with a new introduction by Robert W. McChesney and a new preface by the author Since the mid-twentieth century, the great advances in our knowledge about the most effective methods of mass communication and persuasion have been visible in a wide range of professional fields, including journalism, marketing, public relations, interrogation, and public opinion studies. However, the birth of the modern science of mass communication had surprising and somewhat troubling midwives: the military and covert intelligence arms of the US government. In this fascinating study, author Christopher Simpson uses long-classified documents from the Pentagon, the CIA, and other national security agencies to demonstrate how this seemingly benign social science grew directly out of secret government-funded research into psychological warfare. It reveals that many of the most respected pioneers in the field of communication science were knowingly complicit in America’s Cold War efforts, regardless of their personal politics or individual moralities, and that their findings on mass communication were eventually employed for the purposes of propaganda, subversion, intimidation, and counterinsurgency. An important, thought-provoking work, Science of Coercion shines a blazing light into a hitherto remote and shadowy corner of Cold War history.
Category: Political Science